Insurance is a competitive business. Between tried-and-true methods and ever-changing new styles of marketing, attracting new clients is as complex as ever. We know you can thrive as an insurance agent with the right strategies. We’ve searched articles and found well over 200 solid ideas on how to approach your insurance marketing plan. Following are…
Why we can do Packaging, Pockets, and Folders when our Competitors can’t
We’re the only US company that applies ultrasonic sealing to so many custom applications. Quality flexible packaging and loose-leaf products shipped on time. We hear it all the time: “No one else was able to do this for me.” It happens most commonly in three instances: A new product needs a protective sleeve or pocket…
Opening a Retail Store: the things you don’t think about
Consumers do want retail stores for more than just showrooming. In fact, the demand is so high that some web-only companies have started opening up brick and mortar locations. Take Bonobos, for example. Andy Dunn, the apparel company’s CEO, was proudly adamant about keeping his store exclusively online. He argued that his target market –…
Differentiating your Business: You’re Doing it Wrong
If someone asks you why someone should choose your business over your competitors’, how do you respond? Distinction Expert Scott McKain explains that most people say they have great customer service; people are their biggest asset; their products make a difference; and/or they care about their customers (McKain’s article here.) Does this sound familiar? If…
