Beyond Cost: Why It Makes Sense To Seek Out American-Made Products

Beyond Cost: Why It Makes Sense To Seek Out American-Made Products

If you move beyond political rhetoric and look at actual numbers, manufacturers are actually bringing jobs back to the United States. There is a variety of reasons, but likely one of the most important is that consumers are demanding it. According to Consumer Reports,...
How Do You Measure The Kick-Off Of The Holiday Season?

How Do You Measure The Kick-Off Of The Holiday Season?

Mariah Carey’s album “Merry Christmas” didn’t start off so great. Remember Kenny G? His holiday album promptly kicked her out of the top spot in 1994 – the year it was released. By 2009, Mariah’s collection of holiday songs wasn’t even one of the top 30 Christmas...
How To Zag When Your Competitors Zig

How To Zag When Your Competitors Zig

Comparing your capabilities should lead to better competition. It should motivate us. Often, though, it just makes us miserable. You discover, for example, that there’s simply no way you can match a competitor’s price. The key component to your competing product is a...
Bigger, Faster, Closer to Your Deadline!

Bigger, Faster, Closer to Your Deadline!

Many companies today either practice or are moving to what’s known as “just-in-time” inventory management—often just called JIT. It’s the process of ordering and receiving inventory only when it’s needed. There’s no surplus of stock on hand. Operating with these low...

Show Don’t Tell: How Prototyping Sells Ideas

“Show Don’t Tell” Writers just starting out can attest that this ranks high on the list of advice they get. It’s the great challenge. Words describe things, but they might not be enough to envision what’s going on. You’re really good at describing your idea. Big deal....